About Microtrans LLC
Microtrans LLC is today one of the fastest and largest growing IT wholesaler in the Middle East From its humble beginning in 2004, Microtrans LLC has emerged as one of the leading IT wholesaler of quality IT products to Middle East, Africa, CIS, Asia  And Europe.

Microtrans LLC was founded by  Mr. Raees Ahmed in order to cater to the fastest growing IT segment in the overall region, he and his team brings with them vast experience of handling various vendors at distribution level, having personal one to one relation with all vendors has enabled us to take conscious decisions based on the relevant information on stocking, pricing trends, newer products, thereby also guiding all our partners at a much faster pace about the latest trend.

Our extensive portfolio includes leading IT global brands reaching out over 800 resellers through out the MENA, CIS, FAREST, EUROPE and Asia region. Being one of the few IT Wholesalers with a logistic center both in JEBEL ALI and Dubai, we are able to offer value added distribution to all the channels we serve.

Today we are a true value added wholesaler in the IT industry. Our growth is achieved by continuously expanding into newer geographies through new partners while adding new products to the existing product portfolio.

Over the past five years we have evolved by growing systematically and gaining market reputation from our valued customers as well as vendor partners. From a humble beginning, we have surpassed the 30m$ turnover mark last year through the efforts of a committed team.

Our efforts have been lauded by many vendors from time to time.

Our Commitment & Philosophy
Our commitment to customers and vendors partners has been kept as the means to achieve success and is non-negotiable. This strong commitment has helped to establish a strong dealer & reseller network across different geographies.

Our philosophy has always been to consider and treat our customers as partners, rather than merely as account numbers. This philosophy has led, and will continue to lead, to the enjoyment of mutually beneficial, long term relationships.

Our team
Our committed team of professionals who were earlier integral part of major distribution companies bring over  100 man years of distribution experience. The team’s in-depth market knowledge, industry exposure, relationships and reputation have been the key reasons for our growth and sustainability.

The team including management rings with them vast experiences of handling various vendors at distribution level, having personal one to one relation with all vendors

Our Business Model
Our Business Model is to sell the products only through our Partners. We have established stock points in various locations to facilitate prompt deliveries to our channel partners. We have also optimized efficiencies of supply chain by ensuring better availability of stock efficient custom clearance, resulting faster delivery turnaround.

Our clear strategy is to address the market through our specialized Sales professionals focusing on the channel needs. We run well designed on going loyalty programs, marketing activities and special promotional incentives in conjunction with the vendors, to encourage and energize our channel partners to continuously engage with us.

Our Business Focus
Our success can be attributed to our clear business focus, responsible management, technical capabilities and superior products and service levels. We have remained focused on our core business of distributing computer-related components, peripherals and accessories with the aim of achieving sustainable growth in headline earning and creating long-term partnership with our channel

Our Infrastructure
Our offices are situated in the heart of the IT market Dubai. We use an average of 1500sq. ft of warehouse space in order to move the volume of business month on month. In order to offer the best possible logistics services, we partner with efficient third party logistics companies to reach out to our customers in shortest span of time

Our Valued Vendor Partners
MICROTRANS L.L.C NOT ONLY REPRESENTS AN ARRY OF WORLD LEADING VENDORS IN ITS PRODUCT PORTFOLIO but also have been successful over the years in establishing strategic relationship with all its vendors, such as Intel, Kingston, Microsoft, Acer, BenQ, Asrock, Samsung, Seagate, HP, Canon, Dell, Lenovo, XFX, Viewsonic, LG, Western Digital, Transcend ,Toshiba and APC